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FROGG

A CONTEMPORARY APPAREL BRAND

A contemporary apparel brand inspired by the "frog prince" tale, centered on the slogan:
“Frogg, not frog”.

Brand Strategy & Approach

We led the entire process from naming to product design. The aesthetic is intentionally minimal with clean lines and confident typography. The products use high-quality fabrics and well-structured silhouettes.

Design & Implementation

To elevate a simple story into a distinctive, stylish, and fashion-forward brand language.

Results & Impact

An understated yet stylish brand offering timeless essentials that are always elevated.

Deliverables:
Brand Creation,
Fashion Identity (PROJECT PARTNER: GÖKSENİN ŞAHİN)
Product Design.